I adore behind-the-scenes tours. I get there's a lot of work that goes into making it happen, but when you drop into a place where people work, you'll learn so much about real life problems that never make it to the Internet.
The greatest tour I ever had was at the Smokejumper base in remote WA. At any time when they're open, you're allowed to drop in for a tour and whoever is there that day is obliged to give you one. Even in the height of fire season.
We got to see them pack parachutes, repair gear, coordinate parcel drops - everything. Our guide was a 3 year jumper veteran on summer break from his masters degree in linguistics. It was incredible.
Any org that's proud of what they do should aspire to have public tours.
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ivraatiems
A few years ago, I got a tour of Starbucks headquarters from a friend. One thing I didn't expect: it's literally filled with rooms where people just taste coffee, all day, every day, to make sure it's what it's supposed to be.
It's crazy how even something which feels mediocre so much of the time - fast-food coffee, a budget airline - requires an enormous amount of human effort to pull off reliably.
(And yes, you can dislike Southwest as a corporation and still think things like flight attendant training and plane simulators are cool. Come on folks.)
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oe
I find it fascinating how with flight attendants there’s such a gap between what your everyday work is and what you need to know. Like every flight is just normal, but then once a career you might find yourself in a plane that’s now upside down on the tarmac and need to evacuate it in one minute. And they manage to do that.
jtchang
Fantastic write up. It's mind blowing how much complexity there is to keep flights going day in and day out.
My guess is all airline NOCs operate 24/7 as flights happen around the clock. Also planes typically don't have much downtime as that loses money so everything has to be a continuous operation.
Cool looking at the pictures of the dashboards. It's nutty to think how much has to be tracked when doing airplane maintenance.
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Luc
There appears to be a rope-like device on the emergency equipment training board (8th picture), with some bicone shapes.
The surprise for me here is the social media command center. I know businesses have staff dedicated to social media but hadn't expected a company to have them at a scale & operational level that necessitates a command center setup, with desks facing screens on the walls.
throwaway041207
Very cool post. I don't fly much anymore, by choice. But I'm always impressed at the scale and complexity that it takes to operate an airline like Southwest. I appreciate you sharing. Sorry you didn't get to see the actual NOC!
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tandydandy
Routing packets? Easy! Routing $100 million equipment with 200 souls on board? A bit more nerve racking. Airline operations is one of the most fun and complex problems on the planet. Thanks for sharing!
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ctippett
I was given a similar tour of Qantas's headquarters, including a walkthrough of their engine workshop and the chance to roam freely inside one of their A380s that was parked up for maintenance. I took heaps of photos, I suppose if this stuff is interesting to others I really should think about sharing them.
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rgovostes
There was a charming reality TV show in the 2000s called "Airline"[0] in which a camera crew followed around Southwest ground operations, cabin crew, and passengers. There was a British series that aired around the same time about Heathrow, unsurprisingly called "Airport".
I don't know if if it's still there, but there used to be a really huge display of memorabilia and photos in their pilot training center along their first floor hallway that went on forever with photos spanning their history: from crewmembers dressed up in toga at company parties to NASA astronauts that became pilots, some of it really throwing back to their old school wild west culture.
Highly recommend reading Hard Landing by Thomas Petzinger for a little more background on SWA rough and tumble startup story with Herb K.
borski
I’ve toured the Lucid Motors factory a few times, and man, it’s incredible. Sometimes we forget that the things we use every single day take massive amounts of space, people, and technology to build.
We software people are spoiled with our keyboards and Red Bull :p
reactordev
Cool, I was on a contract last year for their cybersecurity division and implemented observability and AI for their cloud environments. They have a few different cafeterias at the HQ in the different buildings and the SWA store but I never got to see the sim and pilot training areas.
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pants2
TIL that pilots can't have a full beard because oxygen masks can't make a seal. Guess that's where the pilot moustache stereotype comes from.
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hexagonsun
oh hey kati! we met at pycon in portland years ago, awesome to see you on the HN frontpage!
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flerchin
SWA does some seriously complex stuff. Neat tour!
Stratoscope
When I was a very young kid in Eugene, Oregon, we always kept a supply of Chet's Tamales in the freezer. They always had one black olive hidden somewhere in the middle. It wasn't just a tamale, it was a treasure hunt!
In first grade, we took a field trip to Chet's factory. It was so interesting to see how they made tamales in quantity–and they sent us each home with a free tamale.
Another Oregon treat is Tillamook cheese. My family went on one of their tours. They still offer tours today, but you are in a glassed-in area on the second floor overlooking the line. Back then, we got to walk right up to the vats of cheese curd. They trusted us (and instructed us!) to not poke our fingers in.
Much more recently, a friend who works at La Terra Fina in Union City, California took me on a private tour of their manufacturing plant. You may have seen LTF's quiches and dips at stores like Safeway and Costco, and private label versions at other stores.
I think they were making the Artichoke-Jalapeño dip that day. What struck me was the contrast between the first part of the production line and the rest. They start with huge blocks of cream cheese, industrial size cans of artichokes and jalapeños, and dump them into a giant mixer by hand.
Once a batch is mixed and gets a taste test, the rest of the line is high speed and highly automated. Plastic tubs come through and get the dip squirted into them, the plastic seal and top goes on, and then a labeling machine attaches each label.
Pro tip: If you like their dips, try them warm. My friend had not actually done this, so I asked Claude for a recipe:
---
One time a friend served some La Terra Fina dip warm at a party. I'd only had it cold before, and it was a revelation. I forgot to ask for his recipe, but I believe he warmed it in the oven for a while and then under the broiler for a bit to lightly brown the top. What would be a good temperature and time for the first step, assuming a typical shallow casserole pan?
---
La Terra Fina dips warm up beautifully — the cream cheese base gets silky and the flavors meld in a way cold just can't match.
For a shallow casserole dish, I'd suggest:
Oven step: 325°F for about 20–25 minutes. Low and slow is the move here — you want it heated through without the dairy breaking or getting grainy. A shallow dish speeds things up compared to a deep one, so check at 20 minutes. You're looking for it to be bubbling gently around the edges.
Broiler step: 2–4 minutes on high, watching closely. The top should get lightly golden with a few darker spots — that slight caramelization on the cheese and any onion bits is where the magic happens. Don't walk away during this part.
A few notes:
• Pull it from the fridge 15–20 minutes before baking if you can, so it's not stone cold going in
• The spinach artichoke and artichoke jalapeño varieties both do particularly well warm
• Serving with something sturdy (crostini, pita chips, thick tortilla chips) beats thin crackers when it's hot and scoopable
The broiler browning is really what elevates it — that textural contrast between the creamy interior and the slightly crispy top is what probably made it feel like a revelation.
show comments
Jordan-117
Being a "superfan" of a corporation is already kind of questionable, but especially so when its leadership has been steadily dismantling so many great customer-friendly things that distinguished them from the competition. I'm glad at least something like this has survived long enough for you to have a neat experience.
show comments
xyzelement
// We later learned that sadly only 6% of Southwest pilots are women,
I am not sure that's a "sadly". I used to fly a lot and talk to flight crews. Aviation is a ton of crazy schedules and nights away from home (I assume this is well known)
From a family perspective it's bad enough if dads missing from the house for days at a time, much more catastrophic if mom's not around like that.
(A child's relationship with mom vs. dad is very different. Kids need their mom in a very different way that we can't just paper over)
I adore behind-the-scenes tours. I get there's a lot of work that goes into making it happen, but when you drop into a place where people work, you'll learn so much about real life problems that never make it to the Internet.
The greatest tour I ever had was at the Smokejumper base in remote WA. At any time when they're open, you're allowed to drop in for a tour and whoever is there that day is obliged to give you one. Even in the height of fire season.
We got to see them pack parachutes, repair gear, coordinate parcel drops - everything. Our guide was a 3 year jumper veteran on summer break from his masters degree in linguistics. It was incredible.
Any org that's proud of what they do should aspire to have public tours.
A few years ago, I got a tour of Starbucks headquarters from a friend. One thing I didn't expect: it's literally filled with rooms where people just taste coffee, all day, every day, to make sure it's what it's supposed to be.
It's crazy how even something which feels mediocre so much of the time - fast-food coffee, a budget airline - requires an enormous amount of human effort to pull off reliably.
(And yes, you can dislike Southwest as a corporation and still think things like flight attendant training and plane simulators are cool. Come on folks.)
I find it fascinating how with flight attendants there’s such a gap between what your everyday work is and what you need to know. Like every flight is just normal, but then once a career you might find yourself in a plane that’s now upside down on the tarmac and need to evacuate it in one minute. And they manage to do that.
Fantastic write up. It's mind blowing how much complexity there is to keep flights going day in and day out.
My guess is all airline NOCs operate 24/7 as flights happen around the clock. Also planes typically don't have much downtime as that loses money so everything has to be a continuous operation.
Cool looking at the pictures of the dashboards. It's nutty to think how much has to be tracked when doing airplane maintenance.
There appears to be a rope-like device on the emergency equipment training board (8th picture), with some bicone shapes.
Anyone know what that is?
Perhaps an escape rope for the pilots?
EDIT: Yup, here it is in action: https://www.jetphotos.com/photo/7389569
The surprise for me here is the social media command center. I know businesses have staff dedicated to social media but hadn't expected a company to have them at a scale & operational level that necessitates a command center setup, with desks facing screens on the walls.
Very cool post. I don't fly much anymore, by choice. But I'm always impressed at the scale and complexity that it takes to operate an airline like Southwest. I appreciate you sharing. Sorry you didn't get to see the actual NOC!
Routing packets? Easy! Routing $100 million equipment with 200 souls on board? A bit more nerve racking. Airline operations is one of the most fun and complex problems on the planet. Thanks for sharing!
I was given a similar tour of Qantas's headquarters, including a walkthrough of their engine workshop and the chance to roam freely inside one of their A380s that was parked up for maintenance. I took heaps of photos, I suppose if this stuff is interesting to others I really should think about sharing them.
There was a charming reality TV show in the 2000s called "Airline"[0] in which a camera crew followed around Southwest ground operations, cabin crew, and passengers. There was a British series that aired around the same time about Heathrow, unsurprisingly called "Airport".
[0]: https://en.wikipedia.org/wiki/Airline_%28American_TV_series%...
I don't know if if it's still there, but there used to be a really huge display of memorabilia and photos in their pilot training center along their first floor hallway that went on forever with photos spanning their history: from crewmembers dressed up in toga at company parties to NASA astronauts that became pilots, some of it really throwing back to their old school wild west culture.
Highly recommend reading Hard Landing by Thomas Petzinger for a little more background on SWA rough and tumble startup story with Herb K.
I’ve toured the Lucid Motors factory a few times, and man, it’s incredible. Sometimes we forget that the things we use every single day take massive amounts of space, people, and technology to build.
We software people are spoiled with our keyboards and Red Bull :p
Cool, I was on a contract last year for their cybersecurity division and implemented observability and AI for their cloud environments. They have a few different cafeterias at the HQ in the different buildings and the SWA store but I never got to see the sim and pilot training areas.
TIL that pilots can't have a full beard because oxygen masks can't make a seal. Guess that's where the pilot moustache stereotype comes from.
oh hey kati! we met at pycon in portland years ago, awesome to see you on the HN frontpage!
SWA does some seriously complex stuff. Neat tour!
When I was a very young kid in Eugene, Oregon, we always kept a supply of Chet's Tamales in the freezer. They always had one black olive hidden somewhere in the middle. It wasn't just a tamale, it was a treasure hunt!
In first grade, we took a field trip to Chet's factory. It was so interesting to see how they made tamales in quantity–and they sent us each home with a free tamale.
Another Oregon treat is Tillamook cheese. My family went on one of their tours. They still offer tours today, but you are in a glassed-in area on the second floor overlooking the line. Back then, we got to walk right up to the vats of cheese curd. They trusted us (and instructed us!) to not poke our fingers in.
Much more recently, a friend who works at La Terra Fina in Union City, California took me on a private tour of their manufacturing plant. You may have seen LTF's quiches and dips at stores like Safeway and Costco, and private label versions at other stores.
I think they were making the Artichoke-Jalapeño dip that day. What struck me was the contrast between the first part of the production line and the rest. They start with huge blocks of cream cheese, industrial size cans of artichokes and jalapeños, and dump them into a giant mixer by hand.
Once a batch is mixed and gets a taste test, the rest of the line is high speed and highly automated. Plastic tubs come through and get the dip squirted into them, the plastic seal and top goes on, and then a labeling machine attaches each label.
Pro tip: If you like their dips, try them warm. My friend had not actually done this, so I asked Claude for a recipe:
---
One time a friend served some La Terra Fina dip warm at a party. I'd only had it cold before, and it was a revelation. I forgot to ask for his recipe, but I believe he warmed it in the oven for a while and then under the broiler for a bit to lightly brown the top. What would be a good temperature and time for the first step, assuming a typical shallow casserole pan?
---
La Terra Fina dips warm up beautifully — the cream cheese base gets silky and the flavors meld in a way cold just can't match.
For a shallow casserole dish, I'd suggest:
Oven step: 325°F for about 20–25 minutes. Low and slow is the move here — you want it heated through without the dairy breaking or getting grainy. A shallow dish speeds things up compared to a deep one, so check at 20 minutes. You're looking for it to be bubbling gently around the edges.
Broiler step: 2–4 minutes on high, watching closely. The top should get lightly golden with a few darker spots — that slight caramelization on the cheese and any onion bits is where the magic happens. Don't walk away during this part.
A few notes:
• Pull it from the fridge 15–20 minutes before baking if you can, so it's not stone cold going in
• The spinach artichoke and artichoke jalapeño varieties both do particularly well warm
• Serving with something sturdy (crostini, pita chips, thick tortilla chips) beats thin crackers when it's hot and scoopable
The broiler browning is really what elevates it — that textural contrast between the creamy interior and the slightly crispy top is what probably made it feel like a revelation.
Being a "superfan" of a corporation is already kind of questionable, but especially so when its leadership has been steadily dismantling so many great customer-friendly things that distinguished them from the competition. I'm glad at least something like this has survived long enough for you to have a neat experience.
// We later learned that sadly only 6% of Southwest pilots are women,
I am not sure that's a "sadly". I used to fly a lot and talk to flight crews. Aviation is a ton of crazy schedules and nights away from home (I assume this is well known)
From a family perspective it's bad enough if dads missing from the house for days at a time, much more catastrophic if mom's not around like that.
(A child's relationship with mom vs. dad is very different. Kids need their mom in a very different way that we can't just paper over)